MediaWhiz, an Interactive Marketing Agency has recently acquired Text Link Ads. TLA has always been a personal favorite link buying and selling portal many search marketers. TLA founded by the company’s president Patrick Gavin and CFO Bill Fish in 2003, became a leader in the business of text link ad buying and selling where their business model has been copied by many other link selling and buying companies.

MediaWhiz, being a holdings company has several interactive marketing media companies under its group and adding TLA to their group will not only make them a greater company, but will give TLA advertisers and publishers more opportunities to maximize their services.

Publishers will be given the opportunity to sell more ways to monetize their sites which may include CPA and CPM models. And for the advertisers, TLA will be working with MediaWhiz to be able to offer more ways to drive traffic and sales to their website that may include email marketing, CPA offers, CPM ads and more.

As Patrick Gavin mention in the company announcement newsletter, that all dealings with TLA will remain as they are and will still deal with the same people publishers and advertisers have dealt with since the company started in 2003.